Roth’s Your Family Markets

4895 Indian School Road NE

Salem, OR 97383

Phone: Customer Service (800) 722-7684

Roth’s Family Markets website: www.roths.com

1965-4-12,
This photo, taken April 12, 1965, shows Vista Market, a Roth’s IGA Foodliner grocery store located at 3045 Commercial Street SE, Salem., Salem Public Library SJ505

In 1962, Orville Roth opened his first store in Silverton, Oregon. Roth’s brand of customer service, cleanliness, product quality, and community involvement made possible the opening of the first of five Salem-area stores only three years later. Two others serving Woodburn and McMinnville were opened in that first decade. Roth’s expansion continued in the ’80’s with stores in Lebanon, Canby, Independence, and four more in Salem. The Keizer store opened in 1990, followed by a relocation and expansion of the McMinnville operation in 1994, a new location in Stayton in 1996, and the purchase of an existing supermarket in the Hayesville area of Salem in 1998. Today, Roth’s has 12 supermarkets in the mid-Willamette Valley. The vision of Orville’s son and president of the company, Michael Roth, is evident in Roth’s newly remodeled Silverton store, on-line grocery shopping, and the continued focus on customer service. Information provided by Tim Jennings, Marketing and Promotion Coordinator, and Roth’s Your Family Market website, 2000

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This article originally appeared on the original Salem Online History site and has not been updated since 2006.